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Marketing Intelligence and Related Concepts

• satyendra
• April 27, 2024
• 18 Comments
• Business intelligence, commitment, competitor, consumer, customer, Data mining, loyalty, market, Marketing intelligence, product, satisfaction, Trust,

Marketing Intelligence and Related Concepts  Information is an important resource in an organization since it helps the organization in achieving competitive advantage. Information is needed to be considered and managed properly in the organization to keep pace with the contemporary developments in different areas of the organizational functioning. In the present-day scenario, organizations face challenges …